The Ross brand name has been associated with physical fitness since the 1950s. From 1950 through 1989 the company built a wide variety of bikes to compete with Schwinn’s products, and Ross gained some traction with its mountain bikes. The equipment was manufactured in Allentown, Pennsylvania and the company was headquartered in Rockaway Beach, New York.

The company had financial trouble in the 1980s. Rand Cycle, which is now known as Rand International, bought Ross out of bankruptcy court. Rand still owns the brand but has done little to develop or promote the Ross products.

An elliptical sold under the brand name is the Ross 2700 Magnetic Elliptical Strider. We’ve reviewed this product as being very cheap and unreliable – definitely not a recommended buy, even if you’re on a tight budget.

A more popular and durable product related to this company is the Stepper Bike. It was invented by Randy Ross, who’s a second generation member of the Ross family company, and the famous bicycle designer Gary Silva. Stepper Bikes are all-in-one elliptical trainers, stationary bikes and road bikes. They’re unusual but not uber-cheap or gimmicky; Stepper Bikes are distributed through legitimate sports equipment stores such as Sports Authority.

A Stepper Bike might be worth trying. For a reliable standard elliptical though, steer clear of Ross. Dozens of brands offer better selections.

Image Model Rating Estimated Price
Ross 2700 Magnetic Elliptical Strider
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